Archive for February, 2012
Writing Articles Enhances Recognition
Article writing for local publications is one of the most effective marketing strategies that many loan originators overlook. While not every loan originator enjoys writing, it doesn’t have to be a complicated process and can provide exceptional visibility with both prospective customers [...]
Mortgage Origination Exam Procedures
“CFPB Mortgage Origination Exam Procedures Document” This document provides originators and lenders with the criteria the CFPB will be using when they do compliance audits. Click here to
HARP 2.0 – Resource Guide!
HARP 2.0 – Resource Guide!
Heard a lot of HARP HYPE lately? Looking for HARP 2.0 answers? Find out what you need to
Most Don’t Expect Interest Rate Change
The majority of Americans continue to expect there will be no change in mortgage rates over the next 12 months, according to Fannie Mae’s January 2012 National Housing
NAMB Approves Housing Measures
The National Association of Mortgage Brokers (NAMB—the Association of Mortgage Professionals), recently announced its support of the Obama Administration’s efforts to seek ways to address the nationwide housing
Take Advantage of Enhanced HARP
Loan originators striving to help “underwater” customers and prospects, and continue expanding their own business should be taking advantage of the updated Home Affordable Refinance Program (HARP). The
Postcards in Reverse! Marketing to Reverse Mortgage Prospects
When it comes to marketing mortgages with postcards, I have shifted into another gear—“R” for Reverse. For almost four decades, I’ve targeted 30-year fixed and adjustable mortgages with postcards
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